We are artists who do branding. Not the other way around.
Your Brand Looks Like Everyone Else's. That's What Happens When Strategy Doesn't Come First.
Founders are using the same templates. Hiring the same production shops. Running the same brand playbook in the same order. And wondering why nothing feels distinctive.
It's not a taste problem. It's a sequence problem.
When strategy comes first, real strategy, documented and deep enough to anchor every decision, the brand built from it cannot look like a template. Because it comes from something no one else has. Your specific positioning, your specific voice, your specific vision on paper before a single design decision gets made.
That's what we build here. And it starts before we ever open a design file.
DESIGN MADE
EASY.
The entry point.
STRATEGY BEFORE EVERYTHING.
Every logo that didn't land, every website that didn't convert, every rebrand that didn't stick all has the same root cause. Design came before the foundation was laid.
The Guided Brand Strategy fixes this. You bring the raw vision. Through six proprietary frameworks and a guided questionnaire, we pull it into a documented foundation that is deep enough to anchor every decision that follows.
Structured specifically for SEO and GEO so your brand is findable, not just visible.
You walk away with your Brand Positioning Statement, Market Positioning Statement, Target Audience Avatar, Brand Voice Snapshot, Core Value Proposition, and SEO and GEO keyword foundations. All documented. All yours.
For $499. No call required. Work through it on your own timeline.
This is where everything else starts making sense.
THE STRATEGY IS DONE.
NOW BUILD IT.
You have the direction & foundation. What you don't have is a team to creatively execute it.
Most designers can build you a logo. Very few can build everything that has to live around it at the same level.
DESIGNFLOW is your creative department on subscription. Strategy, identity, collateral, creative direction, graphic art, visuals, and website handled by one team at one monthly rate.
No hourly billing. No scope conversations. No briefing three different vendors who have never talked to each other.
You stay in your zone. We stay in ours. Starting at $3,000 a month, which is less than the cost of one full-time junior designer before benefits.
SEE THE PLANS BELOW.
DESIGNFLOW™ PLANS
STANDARD MEMBERSHIP
For founders building from a foundation or working through a rebrand.
Brand strategy.
Identity + logo suite.
Core collaterals.
Branding + Marketing assets
A complete brand foundation in 90 days for under $10,000 total.
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One active request at a time.
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Unlimited revisions.
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Senior design direction included.
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Fast turnarounds.
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Same team. No creative handoffs.
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Exclusive rights-managed license.
Structured. Focused. On-brand.
$3,000 / month
Upgrade or cancel anytime.
15 minutes. We'll tell you if it's the right fit and what the timeline looks like.
Enterprise engagements are available by assessment
for larger teams or custom needs.
FAQ's
WHY WOULDN’T I JUST HIRE A FULL-TIME DESIGNER? A senior designer costs well into six figures once you factor salary, benefits, and overhead. Most brands don’t have consistent enough demand to justify that. DESIGNFLOW™ gives you a senior-level team on demand. No payroll. No management layer. No long-term contracts. Scale when you need more. Pause when you don’t. IS THERE A LIMIT TO HOW MANY REQUESTS I CAN SUBMIT? There’s no limit to how many requests you can add to your queue. We work through them based on your membership: Standard — 1 active request at a time Premium — 2 active requests at a time As soon as one is completed, we move directly to the next. HOW FAST IS TURNAROUND? Most revisions and active requests are handled within 48 hours on average. Larger initiatives like brand systems, identity builds, or websites move in structured phases with consistent progress every 24–48 hours. Momentum stays intact. WHAT DOES 48 HOURS ACTUALLY MEAN? 48 hours is our average response time for revisions and active requests. That includes: • Color adjustments • Copy changes • Small additions or removals • File exports and format updates • Website edits and fixes • Ongoing communication and feedback It does not mean a full brand system is built in two days. Larger builds are delivered in phases until complete. WHO WILL I WORK WITH? You work directly with TNA’s in-house team. No outsourcing. No creative handoffs. No revolving freelancers. The longer we work together, the more aligned and efficient your brand becomes. HOW DO YOU HANDLE LARGE PROJECTS? We break larger initiatives into focused phases. You receive updates and deliverables every 24–48 hours depending on complexity. Clear milestones. No black holes. CAN I SWITCH PLANS? Yes. Standard — $3,000/month Premium — $5,000/month You can upgrade, downgrade, or pause anytime. Adjust based on workload. Not long-term contracts. WHO OWNS THE WORK? TNA retains ownership of all working files and creative frameworks. You receive usage rights based on your membership: Standard Membership Includes an Exclusive Rights Managed license for brand assets created specifically for your company. Your logo, brand identity, and internal business materials are yours to use. Premium Membership Includes a full Commercial License for broader use, including advertising, resale, large-scale campaigns, and extended distribution. If you need expanded rights beyond your current plan, additional licensing agreements are available by request, including Asset Transfer Options and custom commercial licensing.
PATINA JOURNAL
Branding, Taste & Creative Direction for Founders.
We write. About brands, about culture, about the ideas behind the work. If you want to understand how we think, start here.
STUDIO STORE
A curated shop for creators, visionaries, and brand builders.
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