Most founders don't have a design problem. They have nothing to design from.
TNA is a branding studio that builds the strategy first, then everything on top of it. Find out where your brand actually stands. 8 questions, about 15 minutes, free.
Get my free brand clarity check.
Featured in Vogue. Stocked at Pop Up Grocer. Shown at Design Miami. On shelves at Sprouts
and The Fresh Market. Recognized by New Times, the Foodist Awards, and the Webby Awards.
Classic Americana Meets Avant - Garde. Be Bold Now. We turn branding into an art form.
The expensive part isn't the logo. It's buying it twice.
Here's how it usually goes. A founder buys a logo before they can say what the brand actually is. It looks fine and it says nothing. Six months later the whole thing gets redone, and this time it costs more, because now there's a website, packaging, and an audience attached to the mistake.
A traditional agency will charge $30,000 to $50,000 to sort that out. We built a different way in, and it starts free.
START WHERE YOU ARE.
3 WAYS TO WORK WITH US:
ONE
8 questions, about 15 minutes. You get a Founder Readiness Score and a straight read on where your brand stands and what to do next. No sales pitch attached.
TWO
The step most founders skip. A private brand discovery workspace with 80+ guided questions you speak or type through, reviewed by our team and returned as your Strategic Foundation. Everything a designer needs to build from, in your hands.
THREE
When the vision is ready, we build it. Your creative department on subscription. Strategy, identity, packaging, campaigns, and websites, with unlimited revisions and no contracts.
ARTICULATE BEFORE YOU DESIGN.
The step most founders skip is the
one everything else depends on.
Guided Brand Strategy is a private brand discovery workspace. Your login arrives within 24 hours. Inside are 80+ guided questions built to pull the brand out of your head: what it is, who it's for, why anyone should believe it, and how it should look and sound. You answer in your own words, speaking or typing, on any device, and nothing gets lost.
Then our team goes through every answer and builds your Strategic Foundation: positioning, audience, voice, and visual direction. It's yours. Build from it on your own, hand it to any designer on earth, or carry it into DESIGNFLOW and we build from it without you re-explaining a thing.
Most agencies run brand discovery as a two-hour call and fold the cost into a $30,000 engagement. We built infrastructure for it. $499, once.
A BRAND STRATEGY FOR ONLY $499 USD
One-time purchase.
You walk away with a brand strategy.
Most agencies charge ten times that before they touch a logo.
"They met us where we were at, two guys with big ideas but with limited experience, they treated us with dignity and gave so much great input that shaped our identity but did not get in the way of our vision."
Nobody Told Me Studios.
MOST FOUNDERS DON'T NEED A LOGO. THEY NEED A CREATIVE DEPARTMENT.
Strategy, identity, packaging, campaigns, and websites on subscription. One flat rate, unlimited revisions, 48-hour average turnaround, no contracts. Standard runs $3,000 a month with one active request. Premium runs $5,000 a month with two active requests plus website builds.
We take five brands a month. That's the whole roster. When the month is full, it's full.
Want the full DESIGNFLOW deck first?
FREQUENTLY ASKED QUESTIONS
What does The Newton Agency do? We build brands for founders, starting with strategy and running through identity, websites, campaigns, and ongoing creative. Most founders do not have a design problem. They have nothing to design from. We fix that first, then build everything on top of it. Where do I start? Start with the free Brand Clarity Check. It is 8 questions and gives you a Founder Readiness Score in a few minutes. From there the path is simple. Define your brand in the Guided Brand Strategy, then build it with DESIGNFLOW when you are ready. You can begin at whichever step fits where you are right now. What is the Guided Brand Strategy? It is a private brand discovery workspace where you articulate your brand before any design begins. You log in and work through more than 80 guided questions covering your story, offer, audience, taste, positioning, and voice. Speak, type, or upload references, and your work saves as you go. When you submit, we read every answer ourselves and release your Strategic Foundation inside the workspace. It is $499, one time. No call required. What is DESIGNFLOW? DESIGNFLOW is your brand's creative department on subscription. One team builds your strategy, identity, collateral, website, and content from one direction, with no contracts and no scramble of freelancers. Standard is $3,000 a month, Premium is $5,000 a month, and most requests come back in about 48 hours. Do I need brand strategy before a logo? Yes. A logo is the expression of a strategy, so without one you are decorating a brand you cannot yet explain. This is the step most founders skip. They jump to logos and websites with no direction, nothing holds together, and they rebuild within a year. Get the foundation right first. Then everything you make has something to stand on. Why not just hire a designer or use freelancers? A full-time designer runs well into six figures once you add salary, benefits, and overhead, and most founders do not have steady enough work to justify it. Freelancers are fine for a one-off, but the moment the work is ongoing you are managing several people who have never spoken to each other, and the brand drifts. DESIGNFLOW gives you one senior team that knows your brand, for a flat monthly rate you can pause or adjust.
